What to expect when you’re expecting? Nothing short of some practical, comfortable, and inimitable style, of course! We’ve put together a list of 12 sustainable maternity clothing brands that offer effortlessly chic and eco-friendly maternity wear fit for every mommy-to-be.
Pregnancy is perhaps the most precarious sartorial situation to be in. While your closet is constantly playing catch-up with your developing body, finding options that don’t let you compromise on style or comfort can be a bit challenging.
Fortunately, as the fashion industry continues to evolve, it’s no longer a task to seek sustainably-minded yet stylish options that accommodate every body, size, and situation — pregnancy and post-partum included.
We’ve found some of the best sustainable maternity clothing brands that are fueling the fashion-forward narrative to help you style a baby bump well into your postnatal period and still maintain a chic sensibility.
These maternity brands have all the essentials for anyone expecting, right from sustainable nursing clothes like flattering wrap dresses, and cozy tops to everyday pants and beyond.
While good quality maternity clothing can be a much-needed closet update for some, we do understand that it is ultimately a short-term closet commitment that doesn’t merit a huge investment, especially an expensive one. This is why we’ve made it a point to recommend brands that offer styles that can be worn well after your pregnancy and optimize cost-per-wear.
Before we get into the guide, though, here are some alternative eco-friendly maternity clothing suggestions:
- See if you can repurpose some of your garments — particularly those that are looser-fitting or have some more stretch — from your existing wardrobe around the first and even second trimester.
- Check if anyone else in the family has some maternity hand-me-downs they could give or loan to you
- Check out secondhand options, such as ThredUP’s Maternity Collection!
- We’d also recommend checking out this guide on Tips To Navigate Slow Fashion With Changing Sizes
Where to Find Sustainable Maternity Clothing Brands
Note that the guide contains partners and affiliates. As always, we only feature brands that meet strict criteria for sustainability we love, that we think you’ll love too!
Designed and created by a mum who struggled to find sustainable maternity wear that fit her style during her own two pregnancies, WO-MUM is a brand based out of the Czech Republic offering maternity styles that’ll have you covered from the prenatal stage to postnatal and even beyond.
Find a range of organic nursing clothes like flattering dresses for the bump, nursing tops, stretchy waistline bottoms, and even some coats and jackets made using organic cotton, merino wool, and bamboo blends.
We love the fact that they also have a rental offering of maternity wear in good condition for minimalist mums who don’t wish to expand their closets for clothes they’ll only wear for a short period of time.
With casual maternity styles that are easy on the wallet and easier on the eyes, Pact offers an assortment of pregnancy essentials made from GOTS-certified organic cotton at Fair Trade Certified factories.
From everyday dresses, tops, bottoms, activewear options, and some lingerie, the brand also has a range of adorable organic onesies for your newborn.
What’s more? Pact encourages you to give back some of your gently-used clothing (at zero cost) in the same box your order arrives in so they can donate it to nonprofits that need them.
Storq creates repeat-worthy ethical maternity clothes that aim at working with your existing wardrobe with styles you’ll keep reaching for long after the little one arrives.
In fact, every clothing style listed on their website features a “Stage” section that says, “All stages. All humans. Pregnant belly and/or baby always welcome but not required,” to remind you that their clothes extend well beyond pregnancy.
To make sure you’re well-prepared for when the big day arrives, Storq has a hospital bag checklist that includes nursing essentials, first-day baby kit, and even a delivery robe, so you don’t have to rely on the one provided by the hospital.
Boob is a Swedish brand that was conceived in 1999 to provide nursing moms with the functional clothes they deserve. Ever since then, the brand has gone on to offer a wide variety of sustainable pregnancy clothes that’ll see you through all three trimesters and adapt well into the nursing phase.
Thoughtfully crafted using materials like organic cotton, LENZING™ EcoVero™, TENCEL™ Lyocell, and recycled polyester for their range of active and swimwear, Boob ensures its clothes do not contain any hazardous chemicals or dyes.
The brand features an extensive range of styles spanning casual clothing, nightwear, loungewear, activewear, and swimwear, along with dedicated nursing bras and pads that’ll keep you comfortable throughout.
5. Luna and Sun
Based out of Australia, Luna and Sun creates ethically-made sustainable maternity dresses using TENCEL™ and linen in flattering wrap styles and button-downs that can easily be worn even after you’ve delivered your baby.
The brand has also partnered with organizations that take back their clothes to be resold or recycled allowing them to have a second life.
We love the fact that their leftover fabrics are used to create multi-purpose nursing scarves that can double up as a sarong or neck scarf.
Offering gram-worthy sustainable maternity clothing that can be worn to run an errand and even a meeting, Isabella Oliver is a London-based brand that puts style and sustainability at the forefront of its clothing line.
Their range of sustainable maternity clothing is ethically-made using materials like LENZING™ EcoVero™, TENCEL™ Lyocell, organic cotton, and a unique knitwear material called Greencash that’s comprised of 70% recycled fibers and 30% TENCEL™.
Whether you’re looking for some bump-friendly workwear, maternity jeans, or a chic dress for your baby shower, Isabella Oliver will have you covered in style.
MORI is a UK-based organic baby clothing brand that offers a basic range of maternity wear that’s just as good as its kidswear. Crafted using fabrics like lyocell and organic cotton, you can find essentials that’ll help you through your pregnancy and well into the nursing period.
Stocking a wide variety of essentials like nursing pillows, swaddles, diaper bags, and breast pumps, you’ll probably end up adding a whole bunch of their maternity essentials to your baby registry.
Frustrated by the lack of quality maternity clothing in the market that can be worn during and beyond the pregnancy, Mien was born to fill that void with an initial collection that featured only four versatile styles that have now gone on to offer a range of stylish pregnancy essentials that come with pockets!
The brand’s size range extends up to 3XL, creating clothes in easy-to-pull-on styles that don’t have any zippers or buttons in a thick organic cotton and spandex blend that doesn’t cling to your body.
All of their clothes are dyed using non-toxic AZO-free dyes that are produced in small batches by factories that pay fair wages and provide their workers with a safe working environment.
Founded by a French mom who noticed a dearth of clothes that adapted to her changing postpartum body, Jolibump was created to cater to women’s prenatal and postnatal needs.
Full of everyday maternity essentials like workwear, loungewear, activewear, casual clothing, and lingerie, the brand delivers on style and sustainability.
Using materials like organic cotton, linen, TENCEL™ lyocell and modal, their minimalist French aesthetic will have you looking like a chic mom wherever you go.
10. Sorella Organics
Forget the oversized t-shirt and billowy nap dress, Sorella Organics has you covered with sumptuous maternity options you can wear within the comfort of your own home that’ll help your look good and feel good.
Full of bump-friendly loungewear and organic nursing clothes like camisoles, drawstring pants, shorts, nightgowns, and robes, the Australian label uses soft organic cotton to create styles that are produced in small batches.
You might even feel like picking up one of their multipurpose baby wraps that can be used as a swaddle, privacy cover for feeding, or even a blanket for your little one.
Designed to adapt to a woman’s ever-evolving body, Sotela creates all of its clothing on a made-to-order basis in practical everyday styles so you can wear them well after you’ve delivered your baby.
Most of their designs come in anti-fitted wrap styles that are elasticated at the waist to accommodate all sorts of body fluctuations and don’t let your bun in the oven restrict your everyday movements.
Find everything from tops, bottoms, dresses, skirts, jumpsuits, and outerwear, in a range of fun hues and prints cut from organic cotton, linen, and tencel.
12. Christy Dawn
Taking a page out of the farm-to-table food notebook, Christy Dawn is pursuing its very own dirt-to-dress movement in collaboration with Oshadi Collective, a textile company in Southern India to create sustainable clothing — including maternity-friendly wear — from regenerative cotton.
Full of gorgeous dresses and tops that are baby-shower-worthy and beyond, the brand also uses deadstock fabric and organic cotton to create its covetable styles.
P.S. Since many of these styles are made using unique deadstock materials with a limited run, the chances of you accidentally matching outfits with a fellow mom friend at your lactation class are slim to none!
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About The Author:
Jharna Pariani is a fashion writer and creative strategist whose work is rooted in honesty and deep observation of the world around her. When she isn’t busy penning down her thoughts, she moonlights as a video editor creating fashion and food reels on Instagram for several brands and influencers